The Senior Sales Manager Catering is responsible for driving catering sales and revenue growth by developing and maintaining strong client relationships, creating innovative catering solutions, and managing end-to-end sales processes. This role involves prospecting new business opportunities, negotiating contracts, and ensuring exceptional client satisfaction. The ideal candidate has a strong background in catering sales, excellent negotiation skills, and a results-driven mindset.

• Develop and execute strategic sales plans to achieve catering revenue targets.
• Identify, prospect, and secure new catering business through networking, cold calling, and market research.
• Maintain strong relationships with existing clients to drive repeat business and referrals.
• Partner with event planners, corporate clients, and other stakeholders to generate leads.

• Conduct client consultations to understand catering needs and preferences.
• Provide customized catering solutions and menu recommendations.
• Work closely with the culinary and operations teams to ensure seamless execution of catering events.
• Conduct site visits, tastings, and pre-event meetings with clients.
• Ensure high levels of client satisfaction by delivering exceptional service.

• Develop pricing strategies and negotiate contracts to maximize revenue.
• Monitor and analyze sales performance, adjusting strategies as needed.
• Track and manage catering budgets, ensuring profitability.
• Prepare reports and forecasts for senior management.

• Collaborate with the marketing team to develop promotional campaigns.
• Represent the company at industry events, trade shows, and networking functions.
• Stay up-to-date on industry trends, competitor activities, and market demands.

• Bachelor's degree in Hospitality Management, Business, Marketing, or a related field.
• Minimum of 5-7 years of experience in catering sales or hospitality sales, with at least 3 years in a senior sales role.
• Proven track record of meeting and exceeding sales targets.
• Strong knowledge of catering operations, food & beverage trends, and event planning.
• Excellent negotiation, communication, and interpersonal skills.
• Proficiency in CRM software and Microsoft Office Suite.